What to do when the stock market crashes (2024)

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In a nutshell

A stock market crash is a steep and sudden decline in the stock market. This is typically measured by sharp declines in major market indexes like the Dow Jones Industrial Average, the S&P 500 and others.

  • There is no official definition in terms of the level or duration of market decline that makes a crash (as opposed to a bear market); however, a crash is generally an event that happens over a few hours to a few weeks, whereas a bear market can last for months or years.
  • Major stock market crashes include the 1929 crash associated with the Great Depression, the Black Monday crash of 1987, the 2001 crash associated with the bursting of the dotcom bubble, the 2008 arising out of the Financial Crisis and the 2020 crash related to the onset of COVID. These crashes varied in terms of the amount of the market drop and the duration of the down market.
  • The 2020 crash only lasted for jut over a month and the markets actually ended the year higher. The bear market of 2022 lasted from January to October of that year.

Seven actions to deal with a stock market crash

There are a number of steps to take to deal with a stock market crash, including being prepared beforehand.

Portfolio diversification

A diversified portfolio can be one of your best defenses against the effects of a stock market crash. Diversification means having the appropriate mix of stocks, bonds, cash and perhaps alternative investments that is aligned with your investing time horizon and your risk tolerance. Even a diversified portfolio will feel the impact of a stock market crash, but proper diversification can help mitigate the impact.

Fine art and other types of alternative assets may have a weak correlation with the performance of the stock market. Platforms like Masterworks allow investors to diversify out of financial securities, which proved to be highly correlated in the last bear market, and into alternatives like fine art without having to pay millions of dollars for a single piece. Other alternative investments include precious metals like gold.

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Don’t panic

A stock market crash can be scary. Perhaps the worst thing an investor can do is to panic and sell at the bottom. Instead, assuming you have properly diversified, trust in your long-term strategy, make some adjustments and wait for the inevitable turnaround in the market.

Buy the dip

While it’s not good to try and time the market, if there are solid companies whose stocks you are looking to add to your portfolio, buying them when the markets are at or near their lows can provide solid returns. As things rebound you stand a good chance of making a profit if only due to the fact that you bought these stocks “on the cheap.” This is also something to keep in mind in the course of normal portfolio rebalancing as well. A market crash can be an opportunity to add to your stock allocation.

Dollar cost average during the decline

Instead of trying to time the absolute bottom of the market, consider dollar cost averaging. Dollar cost averaging is a strategy where you buy the same dollar amount of shares on a regular schedule, like monthly or quarterly. You may buy shares when they are more or less expensive,, but on average your cost will be lower than if you try to time the market and fail. This can lead to bigger potential gains when the market does eventually turn around. This strategy can be incorporated into your normal portfolio rebalancing efforts.

Add bonds

Adding bonds during a stock market downturn can help cushion the decreasing value of the stocks in your portfolio. Ultra safe bonds like Treasurys carry no risk and can help investors sleep well at night while mitigating the impact of a stock market crash. Laddering bonds can offer cash to reinvest at various times, cash that you may feel comfortable putting back into stocks at various intervals.

Tax-loss harvesting

This may be a time to harvest tax losses on stocks or stock funds that have declined in value. This money can be reinvested elsewhere at lower prices and the tax losses can be used to offset gains realized in taxable accounts this year or in the future. Be careful not to reinvest the money back into the same stocks or funds sold, or into investments that are substantially similar. This is called a wash sale, and violating the wash sale rule can negate your ability to use these losses to offset gains elsewhere when filing your taxes.

Keep your long-term focus

It’s easy to get lost in the moment during a stock market crash. Bear markets, as well as more severe market crashes, happen. Don’t get caught up in this short-term noise. Focus on your long-term investing and financial plan. Make adjustments as appropriate, not based on panic. Invariably, investors who focus on short-term events end up regretting it.

Historical look at stock market crashes

Here is a look at several past stock market crashes.

The crash of 1929

The Dow Jones average dropped by about 13% on Black Monday, October 28, 1929 in the wake of what turned out to be the Great Depression. The market hit its low point in the summer of 1932 at 89% below its pre-crash highs. The markets did not recover to surpass their pre-crash highs until 1954.

Stock market crash of 1987

The Black Monday crash of 1987 occurred on October 19, 1987 and saw the Dow Jones average drop by 22.6%. This remains as the largest one-day market drop in history. This followed large runups in the market during the year up to that point. The crash was triggered by a series of negative news reports including a large trade deficit and a decline in the value of the dollar.

The markets recovered and surpassed their previous highs within two years. This crash led to the implementation of a number of safeguards and triggers including trading curbs to help mitigate this type of activity.

The crash of 2000

The late 1990s saw tremendous growth in technology and telecommunications stocks which ultimately led to a 50% drop in the S&P 500 and a 76% decline in the NASDAQ index. It took about seven years for the S&P 500 to reach its pre-crash highs, just in time for the crash of 2008.

The crash of 2008

The crash of 2008 occurred in the midst of the Great Recession of 2007-09. This came at the end of a multi-year housing boom in 2007 that led to a major recession that impacted financial institutions, the markets and the housing market. This period saw financial services giant Lehman Brothers file for bankruptcy. It also saw a meltdown in the housing market including many foreclosures in part fueled by the subprime mortgage boom during this time frame.

The S&P 500 lost nearly half of its value during this time and took about two years to recover. The stock market decline bottomed out in March of 2009.

The crash of 2020

This crash was fueled by the onset of the COVID-19 crisis. The Dow Jones average lost about 37% of its value between February 12 and March 23 of 2020. Within six months the major averages had regained the value lost and ended the up from the end of 2019 levels.

Frequently asked questions (FAQs)

What goes up if the stock market crashes?

There is nothing that will definitely go up if the stock market crashes. Interest bearing investments such as money market funds will continue to earn interest. Bonds may hold their value or increase, and individual bonds including Treasury's will continue to earn interest.

Some alternative investments may increase in value. This could include gold and precious metals, real estate and others including fine art. There are no guarantees here either unfortunately.

At what age should I get out of the stock market?

There are no set ages to get into or to get out of the stock market. While older clients may want to reduce their investing risk as they age, this doesn’t necessarily mean they should be totally out of the stock market. Whether an investor is in the stock market, and to what extent, should depend on their unique financial situation not reaching any particular age.

Where is your money safe if the stock market crashes?

Money held in an interest bearing account like a money market account, a savings account or others is generally safe from losses stemming from a stock market decline. Bonds, including various Treasury securities can also be a safe haven.

That said, beyond cash-type accounts nothing is totally safe from losses. Depending upon the circ*mstances triggering the crash, non-federally guaranteed deposit accounts could be susceptible to losses as well if the bank goes out of business. You will need to look at each type of holding you own or are considering and assess the risk related to each account.

Do I lose all my money if the stock market crashes?

While your stock holdings will likely take a hit in value during a stock market crash, most stocks generally retain a portion of their value. Each crash is a bit different, and the impact on various stocks and market sectors can vary widely.

AP Buyline’s content is created independently of The Associated Press newsroom. Our evaluations and opinions are not influenced by our advertising relationships, but we might earn commissions from our partners’ links in this content. Learn more about our policies and terms here.

What to do when the stock market crashes (2024)

FAQs

Where is your money safest during a recession? ›

Cash equivalents include short-term, highly liquid assets with minimal risk, such as Treasury bills, money market funds and certificates of deposit. Money market funds and high-yield savings are also places to salt away cash in a downturn.

How to prepare for the next market crash? ›

Prioritize investing in the long-term instead of relying on short-term market gains. Even investor Warren Buffett lives by this philosophy. You should also focus on building a resilient, long-term portfolio because: Stability or a potential upswing always follows every market downturn.

Do I lose all my money if the stock market crashes? ›

Even if your brokerage account suffers a loss of value, you have a chance to regain and even exceed the loss as the stock price recovers—as long as you don't sell your shares.

Who keeps the money when a stock goes down? ›

Just as a high number of buyers creates value, a high number of sellers erodes value. So even though it might feel like someone is taking your money when your stock declines, the cash is simply disappearing into thin air with the popularity of the stock.

Who gets the money when a stock goes down? ›

“In other words, the money did not exist or disappear for long-term investors if you did not make any transactions. However, for short-term investors, when stock prices go up or down, the money would be transferred among them as a zero-sum game, i.e. your losses would be others' gains, and vice versa.”

What is the stock market prediction for 2024? ›

The market sees a greater than 80% chance of at least five rate cuts from current levels by the end of 2024. Investor optimism about the economic outlook has improved dramatically from a year ago, but there's still a risk that Fed policy tightening could tip the economy into a recession in 2024.

At what age should you get out of the stock market? ›

When, or if, you should stop investing in stocks is a personal decision that will vary from person to person. The right answer depends on a wide variety of factors, from your life expectancy to your health situation to your own personal risk tolerance.

Can you permanently lose money in stocks? ›

Someone holding a long position (owns the stock) is, of course, hoping the investment will appreciate. A drop in price to zero means the investor loses his or her entire investment: a return of -100%. To summarize, yes, a stock can lose its entire value.

Why do 90% of people lose money in the stock market? ›

Staggering data reveals 90% of retail investors underperform the broader market. Lack of patience and undisciplined trading behaviors cause most losses. Insufficient market knowledge and overconfidence lead to costly mistakes. Tips from famous investors on how to achieve long-term success.

What not to buy during a recession? ›

Don't: Take On High-Interest Debt

It's best to avoid racking up high-interest debt during a recession. In fact, the smart move is to slash high-interest debt so you've got more cash on hand. Chances are your highest-interest debt is credit card debt.

Is it better to have cash or property in a recession? ›

Cash. Cash is an important asset when it comes to a recession. After all, if you do end up in a situation where you need to pull from your assets, it helps to have a dedicated emergency fund to fall back on, especially if you experience a layoff.

What should you avoid during a recession? ›

Avoid becoming a co-signer on a loan, taking out an adjustable-rate mortgage (ARM), or taking on new debt. Don't quit your job if you aren't prepared for a long search for a new one. If you own your own business, consider postponing spending on capital improvements and taking on new debt until the recovery has begun.

How do you survive a falling stock market? ›

Keep investing consistently.

By investing a fixed amount of money at regular intervals regardless of market conditions, you're more likely to be able to purchase equities at more affordable prices and potentially see the shares rise in value once the market rebounds.

How to profit from a market crash? ›

Another way to make money on a crisis is to bet that one will happen. Short-selling stocks or short equity index futures is one way to profit from a bear market. A short seller borrows shares they don't already own to sell them and, hopefully, repurchase them at a lower price.

Should I pull my money out of the stock market before it crashes? ›

Some investors believe that by selling during a downturn, they can wait out difficult market conditions and reinvest when the market looks better. However, timing the market is extremely difficult, and even professionals who attempt to do this fail more often than not. That's especially true with funds.

How does a stock market crash affect the average person? ›

Stock market losses erode wealth in both personal and retirement portfolios. A consumer who sees his portfolio drop in value is likely to spend less.

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